We're delighted to have been appointed PR consultants to Chesters newest boutique 'Saint Belle'. For those of you have yet to find this den of 'all things beautiful', Saint Belle is a lingerie boutique, with a difference.
Situated on the rows in Chester, Saint Belle is a store of beauty.
Headed up by designer Annabel Mount-Kirk the store offers leading lingerie collections and swimwear brands with names such as Stella McCartney, Mimi Holliday, Elle Macpherson and SeaFolly as well as the stores own label collection under the brand 'Saint Belle'.
It's exciting times for Saint Belle. Their first collection has caught the attention of the fashion industry, and we were able to secure their first trade press in the largest industry buying publication 'LingerieBuyer' just hours after their first press release went out.
"We're really excited to be working with Saint Belle"commented Nicki Spindler, Freer PR. "The Saint Belle Campaign will incorporate raising their profile in Chester as well as working to position the brand across national media. We've really enjoyed the brainstorming sessions to date and we're looking forward to implementing a planned and well executed campaign".
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