Wednesday 19 October 2011

Amazon takes the lead in customer service


What sets one company apart from another within the same field? Service. Yes, that's right, customer service has the ability to make or break a business. The reality is, people want to feel welcomed, valued and rewarded for their custom so when we receive either really excellent or extremely awful service it is shouted about.

The UK Service Chart compiles consumers opinions on customer service and gets them to rate the service they've received from some of the biggest brands. A good placing in this chart shows that the company is taking the right approach to customer service and could attract more people to using their services.

Amazon must be jumping for joy that, for the second year in a row, they have been placed top in the UK service chart. Quick delivery and a wide range of products were the public's reasons for rating the online retailer so highly. Other big brands making the top ten include: Virgin Atlantic, Marks & Spencer Simply Food and Hilton Hotels.

What do you think makes great customer service?

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